Ipswitch, Inc. to Underwrite WGBH Podcast of “Morning Stories”

Leading SMB software developer to encourage new podcasting medium

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Lexington, Mass. – January 12, 2005 – Ipswitch, Inc., the leading developer of network management, messaging and file transfer solutions for small and medium businesses (SMB), today announced the company has entered into an agreement with public broadcaster WGBH Boston to underwrite the podcasting of “Morning Stories.” The weekly podcast, produced by Tony Kahn at WGBH Radio, offers listeners unexpected vignettes that illuminate life. In addition, Ipswitch has launched its own podcast on its website (http://blogs.ipswitch.com/podcast) offering Ipswitch customers convenient access to technical content such as customization and usage information.

Podcasting, still in its infancy, is audio content that listeners subscribe to online and play on their Apple ® iPod ®, MP3 players or other digital music devices. It is the next generation of blogging, the online journal phenomenon that has exploded on the Internet in recent years. In just a few short months, podcasting has burst onto the Internet’s consciousness and has already become a major new medium. There are currently thousands of podcasts worldwide serving a wide variety of audiences, including technology, music, comedy and more.

“The decision to sponsor WGBH’s podcasts was an easy one,” said Alex Neihaus, vice president of marketing, Ipswitch. “Ipswitch has always been associated with the Internet, especially because of our WS_FTP ® file transfer products. So, when we first heard ‘Morning Stories,’ we knew we wanted to support this new medium to continue our tradition of serving the Internet community, and we believe WGBH’s ”Morning Stories” podcasts deserve the widest possible distribution.”

Podcasting is at the intersection of Really Simple Syndication (RSS), a web content syndication format, along with digital convergence and consumer electronics. Because audio content must be uploaded to a server so subscribers can access it via RSS, Ipswitch’s WS_FTP product is the ideal solution to reliably and repeatedly stage podcast content for distribution.

“WGBH is a pioneer of podcasting, the first public radio station to produce for the new medium, and ‘Morning Stories’ appeals to everyone with a digital media player. We have seen our podcast audience grow 12,000-fold,” said Bob Lyons, director of radio and new media initiatives for WGBH Boston. “We are excited that Ipswitch has recognized the popularity and power of this burgeoning new technology segment and are looking forward to working with them as our first underwriter.”

“’Morning Stories’ shares experiences from people in our community – stories that cover all avenues of life including personal struggles, love and loss and the experiences that make life a little more interesting,” said Tony Kahn, producer of WGBH ‘Morning Stories.’ “We are pleased that Ipswitch is helping us bring these experiences to a broader audience.”

About Ipswitch, Inc.

Ipswitch develops and markets software that works for small and medium businesses worldwide. More than 100 million people use Ipswitch software every day to collaborate via Ipswitch Collaboration Suite, monitor their networks with Ipswitch WhatsUp ®, and transfer files over the Internet using the market leading Ipswitch WS_FTP ® Professional client and Ipswitch WS_FTP Server. Ipswitch values community involvement. Visit icare.Ipswitch.com to find out how to become involved. For product and sales information, write to or visit http://www.ipswitch.com.

About WGBH

WGBH Boston is America’s preeminent public broadcasting producer, the source of fully one-third of PBS’s prime-time lineup, along with some of public television’s best-known lifestyle shows and children’s programs and many public radio favorites. WGBH is the number one producer of Web sites on pbs.org, the most-visited dot-org on the Internet. WGBH is a pioneer in educational multimedia and in technologies and services that make media accessible to the 36 million Americans who rely on captioning or video descriptions. WGBH has been recognized with hundreds of honors: Emmys, Peabodys, DuPont-Columbia Awards…even two Oscars. In 2002, WGBH was honored with a special institutional Peabody Award for 50 years of excellence. For more information visit www.wgbh.org.

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